2 In Branding/ Food/ Lifestyle

It’s Time To Blow Your 30th Candles, La Rocca

Where should I start? I can’t even begin to describe how delighted I am to receive La Rocca Creative Cakes. Today has got to be one of the best Friday for me and even better when I found out I have the Limited Edition Greatest Hits Cake waiting for me at home. My siblings knew it’s off limits for them! (ahah sorry I’m not sorry)

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Today marks the 30th birthday  of La Rocca and because of that, they uniquely designed this limited edition cake. This cake is layered into seven tasty tracks in one delicious serving:

  • Base: Devil’s Food Chocolate Sponge Cake
  • 2nd Layer: White Chocolate Truffle
  • 3rd Layer: Chocolate Covered Almond Meringue
  • 4th Layer: Dark Chocolate Truffle
  • 5th Layer: Red Velvet Sponge Cake
  • 6th Layer: Signature Cream Cheese Icing
  • Topping: Edible ‘Pearls’ which are the symbol of the 30th Anniversary

True story, this cake disappeared so quickly at my house. In fact, the last slice almost required boxing glove between my little sister, Antonio and myself. Ah, I wish I have another set of delivery tomorrow but of course that’s pushing it. My diet also doesn’t approve.

This layered creation will be hitting the participating grocery stores starting on September 30th, 2016. Trust me, I’ll be the first one lining up and buying for this cake!

Marketing WOW

With my Marketing background and eye, I can’t help but give a huge kudos to the Marketing team behind this campaign. The delivery we received had everything an influencer needed – props from confetti, candles, cutleries, balloons and more. It was effortless for anyone receiving it and we can’t help but just focus on the thought of the campaign as well as the product. It was perfect to make everyone’s Friday superb!

It’s creative, targeted and impressive. Brilliant initiative @CharmingMedia <3

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Photography by Jem Castor // Disclaimer: Please be aware that I received this cake and other items on the photo from the La Rocca Creative Cakes. My blog post content is not influenced by the company nor anyone else but my own. #ad

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2 Comments

  • Reply
    Gabriela Delworth
    October 18, 2016 at 5:40 pm

    Hello Jen,

    Following you from Blog Podium 2016. OMG this cake! Well…I love chocolate cake…Just fabulous. Awesome photos.
    You have such a lovely blog. I really enjoyed my visit and will be back.

    Gabriela

    • Reply
      Jem Castor
      October 20, 2016 at 11:19 pm

      Hi Gabriela!! Thanks for leaving some love here <3 I love this cake so much… I actually dream about it. Have you try it yet? It totally made it as my favourite cake of all times (no joke!)

      Thank you so much and I am glad you loved my blog. Tune in more this November as I am lining up great content <3

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